Jennifer Moore
Current arts administrator that is also a multifaceted media specialist with diverse creative expertise, fabrication experience, and a strong marketing technology background. Broad experience in the nonprofit organization and arts sectors.
Skills
- Arts Administration
- Public & Media Relations
- Adobe Creative Suite
- Writing & Documentation
- Graphic Design & Illustration
- Video Editing
- Website Optimization
- Grant Writing
- Nonprofit Fundraising & Development
- Funding Source Research
Work History
Director of Public Art – Arts Huntsville – Huntsville, Alabama (February 2022 – Present)
- Manages the process of selection, installation, maintenance, relocation, and de-accession of public works of art.
- Serves as an arts advocate and resource for artists with an interest in creating public works of art in the City of Huntsville.
- Develops resources to assist artists in career development.
- Assists the Executive Director with writing grants, proposals, and long-range planning for public art.
Marketing Manager – Theatre Huntsville – Huntsville, Alabama (Jul 2019 – February 2022)
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs, including donor outreach.
- Transformed organization website and social media platforms to be better engage the public and promote ticket sales.
- Created organization brand messaging, collateral materials, patron events, and promotional strategies.
- Assisted with grant applications to enhance organization’s potential for funding awards.
Education Director – Huntsville STEAM Works – Huntsville, Alabama (Jul 2017 – April 2019)
- Oversaw selection and development of quality K-12 educational programs for nonprofit makerspace.
- Recruited and mentored staff in best practices for instruction.
- Assisted in the development makerspace programs and policies for adults.
- Prepared and submitted grant applications to corporate organizations, private foundations, and government programs to solicit grant monies for organization.
- Identified appropriate marketing channels and target customers for campaigns, and developed marketing materials.
Freelance Graphic Designer – Self-Employed – Huntsville, Alabama (January 2008 – June 2017)
- Developed creative design for marketing packages, including print materials, logos, brochures, banners, labels, and signs.
- Creates digital image files for use in digital and traditional printing methods.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Completed final touches for projects such as photo editing, preparing proper image resolution, and preparing files for print.
- Customized brand message, including authoring copy, in order to reach and capture target audience interest and drive engagement.
Education
- Jan 2024 – Present: MFA Candidate in Integrative Art, Specializing in Digital and Media Arts, Athens State University, Athens, AL
- Oct 2020 – Aug 2021 – Master of Arts: Integrated Marketing Communications, University of West Alabama – Livingston, AL
- Sept 1996 – June 1998 – Bachelor of Arts: Art, Graphic Design Emphasis, California State University – Fullerton, CA
- Sept 1995 – June 1996 – General Studies: Art, University of California, Los Angeles, Los Angeles, CA
Certifications
- Dec 2020 | Google Analytics, Google
- Nov 2020 | Content Marketing, Hubspot
- Jul 2021 | Hootsuite Platform Training
- Jul 2021 | Social Media Marketing, Hubspot